[Imc-worcester] Pet Rock Festival - Sept. 13 in Worcester, MA - the BIGGEST animal benefit on the east coast

[Charlene Arsenault]

PET ROCK FESTIVAL

www.petrockfest.com

*Press Release*


August, 2009


Contact: Charlene Arsenault RELEASE UPON RECEIPT

508-832-8918

*petrockfest at gmail.com*


Sheryl Brackley/Second Chance Animal Shelter

scasdirector at hotmail.com


Erin Donahue

*erinmdonahue at gmail.com*



*Rolling With Pet Rock*

*Bay City Rollers featuring Ian Mitchell headline New England's biggest
animal benefit*


Worcester, Massachusetts: The 11th Annual Pet Rock Festival will take place
Sunday, Sept. 13, 2009 [rain date, Sept. 20] from noon to 5 p.m., at
Quinsigamond Community College, 670 West Boylston St., Worcester. Tickets:
$12 adults, $5 kids.


Pet Rock is the largest animal expo on the East Coast. Sponsored by the
Telegram and Gazette, Charter Communications, the Second Chance Animal
Shelter and PetSmart, Pet Rock is a daylong festival of fund raising fun for
the entire family, including your dog. Pet Rock’s primary purpose is to
promote responsible pet ownership, bring attention to animal cruelty and
educate humans on a variety of animal related issues. Proceeds benefit New
England animal welfare organizations. Pet Rock has given tens of thousands
to worthy charities, including the Sterling Animal Shelter, the ASPCA Bird
Program, Foster Parrots, Humane Society of the US: Youth, NEADS, the MSPCA,
Animal Legal Defense Fund, Mass Vest A Dog, Foster Parrots, Commonwealth
Cats, Echo Dog and many more.


But the focus is on fun, too. Pet Rock Fest boasts live music, vendors, a
food court sponsored by the Boston Vegetarian Society, a “kind kids” booth,
Clifford the Big Red Dog, games, prizes, raffles, speakers, rides and more
than 200 breed rescues, shelters and animal welfare organizations.


This year, we welcome The Worcester Telegram and Gazette, which is producing
a program guide to be included in its Thursday edition, and also handed out
at the festival.


Our headliners are Bay City Rollers featuring Ian Mitchell, playing their
hits, including “Remember,” “Summerlove Sensation” and “Saturday Night.”
Special surprise musical guests, as well as local artists, will also be
joining the lineup. Ian was thrust into stardom at the age of 17 as vocalist
and guitarist of 1970s musical phenomena known as the Bay City Rollers. The
level of hysteria aroused in their fans was incredible. Worldwide, Bay City
Rollers concerts routinely became riots. According to England's New Musica1
Express, the Rollers were a "cult of vast proportions." Something like one
in four youths was a Bay City Rollers fan and they sold records by the
millions. The Bay City Rollers are still one of Arista Records biggest
selling artists, with 13 gold singles to their credit.


But at Pet Rock, your pet is the star of the day! (Your dog is more than
welcome, but for safety reasons we ask that other pets stay home). There are
contests rabies clinic, doggie massages, amateur dog show (with categories
such as “owner-dog look alike” and “best vocalist”), New England Frisbee Dog
Group, adoptable pet parade with prizes for participating rescues,
professional photos portraits of your pet, cat photo contest and the popular
doggie water park, sponsored by Hitchcock Pool Water.


The purpose: to promote kindness to animals, raise funds and awareness of
animal welfare issues and inform the public how they can help our furry
friends.


Remember, they can’t talk, so we will.


*Celebrating eleven years, Pet Rock Fest is the largest event of its kind in
the Northeast, an annual festival that promotes kindness to animals and
responsible pet ownership. Pet Rock Fest, held in September each year, is a
family festival that features guest speakers, vegetarian food, live music,
games, events, a raffle, vendors, and hundreds of area animal welfare
organizations. Pet Rock is a nonprofit 501(c)3 organization. Donations are
tax deductible.*

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If you’d like more information, visit www.petrockfest.com.
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