[www-features] California News Tech Launches TV Commercial Campaign

Mediasentiment Mediasentiment at aheadsup.com
Sat Apr 15 14:13:13 PDT 2006




California News Tech Launches TV Commercial Campaign on Comcast Spotlight
During CNBC "Mad Money" Show



   SAN FRANCISCO, CA -- (MARKET WIRE) -- 04/13/2006 -- California News
   Tech (OTC BB: [1]CNTE), a leading technology company, today announced
   that it would begin airing a 30 second commercial for its
   MediaSentiment Heads Up(TM) product on Comcast Spotlight San Francisco
   during CNBC's "Mad Money" show.

   The commercial campaign marks the launch of California News Tech's
   2006 Marketing Campaign. The commercials will start airing on April
   17, 2006. The 30 second commercial is also available for viewing on
   the Company's website at [2]http://www.mediasentiment.com/tv/ad/.

   CNBC's "Mad Money" show is hosted by Jim Cramer and includes hour-long
   segments aimed at providing investors information about the stock
   market. Each fast-paced hour includes up to nine different segments,
   including Cramer's signature segments "Lighting Round" and "Crystal
   Ball" where Cramer predicts where money will be made in the week
   ahead.

   "The 'Mad Money' show is the perfect venue for the launch of our 2006
   Marketing Campaign," commented Mr. Marian Munz, President and Chief
   Executive Officer of California News Tech. "The show's audience
   consists of active investors and traders, which fit perfectly into our
   target market."

   MediaSentiment(TM) solves the problem of 'information overload'
   investors often experience when performing web-based research on
   company stocks. California News Tech provides this innovative
   technology, which takes advantage of the vast and instantaneous
   collection of information available on the internet simply and
   reliably. The MediaSentiment(TM) product analyzes thousands of press
   articles, commentary, and company analysis released on the internet
   from over 6000+ sources and decides if they reflect positive, neutral,
   or negative sentiment by the investment community that day.
   MediaSentiment(TM) then gives a thumbs up analysis (the media will
   positively impact stock price) or thumbs down (the media will
   negatively impact stock price). Analyses are given in near real-time,
   only a few short minutes after the news crosses the wire. This gives
   subscribing investors time to make decisions with reliable information
   much earlier than other investors in the market.


                             Highlighted Links

   [3]MediaSentiment
   [4]MediaSentiment TV Ad

   If you would like to be added to California News Tech's investor email
   list please contact Zack Noory with Nexus Investor Relations at
   [5]znoory at nexusir.com

   About California News Tech

   California News Tech's MediaSentiment(TM) offers a range of services,
   available at [6]www.mediasentiment.com, which focus on helping online
   investors make faster and better investment decisions. Serving traders
   who are interested in fast, reliable investment tools,
   MediaSentiment(TM) offers timely and accurate information to help take
   advantage of market opportunities. MediaSentiment(TM) consists of a
   number of indices that measure NYSE and Nasdaq companies' earnings
   reports and news media coverage as positive, negative or neutral. In
   particular, MediaSentiment Heads Up(TM) creates thumbs up / thumbs
   down recommendations for stocks almost instantly based on the
   sentiment behind their earnings reports. MediaSentiment's exclusive
   technology provides users with up-to-the-minute information, vital to
   investing, and provides a significant edge on other investors on
   predicting market movements. The speed and comprehensiveness of
   MediaSentiment Heads Up(TM) recommendations often best leading
   financial news sources, giving MediaSentiment(TM) subscribers a
   competitive edge up on other traders and allowing them more profitable
   trading opportunities.

   Forward-looking statement: Except for the historical information, the
   matters discussed in this news release may contain forward-looking
   statements, including, but not limited to, factors relating to future
   sales. These forward-looking statements may involve a number of risks
   and uncertainties. Actual results may vary significantly based on a
   number of factors, including, but not limited to, uncertainties in
   product demand, the impact of competitive products and pricing,
   changing economic conditions around the world, release and sales of
   new products and other risk factors detailed in the company's most
   recent annual report and other filings with the Securities and
   Exchange Commission.




     _________________________________________________________________

For Further Information
AT CALIFORNIA NEWS TECH:
Marian Munz
Chief Executive Officer
877-370-7401
[7]www.MediaSentiment.com

AT NEXUS INVESTOR RELATIONS
Zack Noory
Managing Partner
310-606-2018
Email Contact






   SOURCE:  California News Tech

    [8]http://www.marketwire.com/mw/release_html_b1?release_id
   =122947
     _________________________________________________________________

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   the statements and opinions that the advertiser has expressed above.
   MediaSentiment
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   San Francisco, Ca 94109

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